Not every business needs an app. Spending on the wrong one wastes budget — here's how to decide.
Match the platform to the behaviour
If people find you occasionally, a fast website (or PWA) is usually enough. An app makes sense when you need repeat engagement, offline use, push notifications, or device features like the camera or GPS.
- A website wins for discovery and one-off visits
- An app wins for repeat, logged-in engagement
- A PWA can bridge the two affordably
- Decide from real user behaviour, not trends
We'll give you a straight answer for your business — no upselling. Book a free consultation.